The first video I watched can be found here.
The video, titled "Meet Libby", and she talked about how it was growing up and working at a store her parents ran. Which could appeal to "Plain people" because it makes her seem like a real person and someone who likes to work and hopefully did it well. She also talked about her father, who "...never left anyone hungry..." and she doesn't intend for that to happen to anyone. The video makes her seem down to earth and friendly. She talks about how much loves Maine, and how she was a lovely parent to her children. The video also contains Transfer Propaganda, the video makes her sound really effective and hard working. They used words like "visions" and "essential" and "forward thinking" when describing her.
The second video I watched can be found here
Despite how short the video was, it was definitely against Libby and her view on taxes. The video kind of uses the Name Calling propaganda because the narrator talks down to the listener and talks bad about Libby, saying that she wants to lower taxes, but spend more. The video uses the words 'taxes' a lot, and everyone hates taxes, so the sentence 'higher taxes' is going to make anyone mad.
To be perfectly honest, I hate these commercials. I find them annoying and repetitive, I can't vote anyway. I suppose this propaganda would work on some people, but its not going to work on everyone. The second video might make some people worries about voting her because she apparently wants to spend millions and based on her prior voting to higher certain taxes, it might be enough "proof" for people to not vote for her. However, the first video makes me want to puke. I really don't care that she worked at a store when she was a kid, or that she never missed her kids games. I'd prefer to hear what she could do for me and what her plans would be for this state. And I'd like to see the slice of Maine that she absolutely adores, because from where I'm standing this state is crap. Just saying.
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